Humeniuk Foundation & TPC Toronto at Osprey Valley Make $1M USD Gift to Power Launch of First Tee – Canada

Multi-year gift by the Humeniuk Foundation & TPC Toronto Osprey Valley will provide transformational golf opportunities for youth across Canada.

 TORONTO, October 21, 2021 – The Humeniuk family and TPC Toronto at Osprey Valley are proof that the impact of golf’s champions is measured by more than just trophies.

Inspired to support the life skills and youth development values ingrained in golf, the Humeniuk Foundation and TPC Toronto at Osprey Valley have announced a major $1M USD donation to the Golf Canada Foundation to power the advancement of First Tee – Canada.

The generosity of the Humeniuk family will be a catalyst for Golf Canada to expand the national rollout of First Tee – Canada program development and delivery with multi-faceted activities designed for schools, community centres, and golf facilities. With the gift, the Humeniuk Foundation will become a First Tee International Trustee.

“We are extremely grateful to the Humeniuk family and TPC Toronto at Osprey Valley for this meaningful gift that will enable First Tee – Canada to make an impact on youth development in communities across the country” said Kevin Blue, Chief Sport Officer for Golf Canada. “It is because of these generous donations that First Tee will help to provide transformational life skills and experiences to youth through the game of golf.”

The Humeniuk Foundation gift to First Tee – Canada coincides with an exciting new era for TPC Toronto at Osprey Valley as the 54-hole facility is set to break ground on construction of two new clubhouses along with on-site accommodations that will transform the property into one of Canada’s premier golf destinations.

The Humeniuk Foundation and TPC Toronto at Osprey Valley have a history of giving back to the game of golf and their community with significant charitable commitments in recent years, from more than $350,000 in 2020 to organizations providing Covid-19 relief efforts to events like The Face-off, an annual charity match that features celebrities and media personalities including TSN’s James Duthie, Toronto Maple Leafs GM Kyle Dubas and NHL stars Mark Scheifele and Brandon Tanev and has donated $110,000 to charitable causes.

TPC Toronto at Osprey Valley has also supported numerous local causes including the Credit Valley Conversation Foundation, Caledon Community Services, Bethell Hospice Foundation and others, while acting as a leading partner in Golf’s Canada’s Covid-19 Golf Relief Fund which supported golf facilities in 2020 through reimbursement for PPE as well as rounds played subsidies for front-line workers and juniors.

“We have been incredibly fortunate over the past few years to be in a position to give back to some wonderful organizations throughout our community. On behalf of the Humeniuk family and our entire team at TPC Toronto at Osprey Valley, we are very proud to play a part in the advancement of First Tee – Canada and look forward to a bright future ahead for youth experiences in the game of golf,” said Chris Humeniuk, President, TPC Toronto at Osprey Valley.

Located in Caledon, Ont., TPC Toronto at Osprey Valley features three of Canada’s Top 100 Courses and is the only Canadian facility to join the PGA TOUR’s Tournament Players Club (TPC) Network. The facility has hosted a number of premier championships including qualifiers for both the RBC Canadian Open and US Open as well as the Osprey Valley Open on the Mackenzie Tour – PGA TOUR Canada. Earlier this year, the facility launched The Road to TPC presented COBRA PUMA GOLF, a new six-event (36-hole) qualifying series for junior golfers to experience competition across Ontario and culminating with the series finale at TPC Toronto at Osprey Valley.

An accomplished executive and philanthropist that has supported his community through countless charitable endeavors, Chris Humeniuk is also the President of Pro-M Capital Partners Inc., providing strategic leadership and oversight of private equity real estate developments and mortgage lending.

First Tee – Canada will provide Canadian youth and especially those in underrepresented groups access to affordable and meaningful character education programs through golf. Golf Canada is striving to launch chapters in every province in Canada by 2022, with the goal of 100,000 annual participants.

Through its deep network of donors and trustees, Golf Canada Foundation is a critical partner in supporting the launch and advancement of First Tee – Canada through its fundraising and philanthropic efforts. Canada’s Provincial Golf Associations will also play a role in the advancement of First Tee – Canada as chapters begin to form in markets across Canada.

“This is an exciting time for youth golf in Canada and thanks to the Humeniuk Foundation and TPC Toronto at Osprey Valley, we are advancing the national roll-out of First Tee – Canada programing with pace nationwide,” said Golf Canada Foundation CEO Martin Barnard. “The Humeniuk family and TPC Toronto have become exceptional supporters of the game and their community, and we are extremely appreciative of their continued generosity and shared vision to invest in the growth of the game.”

Since its inception in 1997, First Tee has impacted more than 15 million young people through its character-building programs on golf courses, in schools and at youth-serving locations.

The First Tee network has grown to over 150 chapters and more than 1,200 program locations across the United States as well as six international chapters—Australia, Japan, Korea, Mexico, Morocco, and Canada—delivering programs that help young people build character and develop life skills through the game of golf.

Golf Canada and the Golf Canada Foundation are continuously pursuing more gifts, which will allow more chapters to launch in Canada. For more information on First Tee – Canada, to get involved, or to donate, visit www.firstteecanada.ca


About the First Tee Foundation (“First Tee”)

First Tee (www.firsttee.org) is a 501(c)3 nonprofit youth development organization under the umbrella of PGA TOUR, Inc. Our mission is to impact the lives of young people by providing educational programs that build character and instill life-enhancing values through the game of golf. Since its inception in 1997, First Tee has expanded to reach more than 3.6 million young people annually on golf courses, in schools and at youth centers. Its headquarters are in St. Augustine, Florida, USA, with programs in all 50 United States and select international locations. President George W. Bush serves as Honorary Chair.

About TPC Toronto at Osprey Valley

TPC Toronto at Osprey Valley is one of Ontario’s premier golf destinations and the only TPC facility in Canada, located 45 minutes outside of Toronto and featuring three Doug Carrick courses – the Heathlands, Hoot and North – all ranked in SCOREGolf’s Top 100 Courses in Canada.

About Golf Canada Foundation

The Golf Canada Foundation is the leading source for golf philanthropy in Canada and has grated over $10M to junior golf, women’s golf, collegiate golf, high-performance golf, and heritage since 2012. The Foundation’s mission is to support and promote programs that increase participation in golf by engaging players of all ages and abilities across Canada. For more information about what the Golf Canada Foundation is doing to support golf in your community, visit us online at www.golfcanada.ca/foundation

About Golf Canada

Golf Canada is the National Sports Federation and governing body for golf in Canada, representing nearly 270,000 golfers and 1,400 member clubs across the country. A proud member of the Canadian Olympic Committee, Golf Canada’s vision is to be a world leader in golf and achieving the mission to increase Canadian participation and excellence For more information about what Golf Canada is doing to support golf in your community, visit www.golfcanada.ca.

Media Contact:

 Dan Pino | Senior Director, Communications | Golf Canada | 416-434-5525 | [email protected]

Golf Canada partners with First Tee to Establish First Tee – Canada

10 August 2020 – Oakville, Ontario

Golf Canada and First Tee announced today a new partnership to launch First Tee –  Canada. First Tee’s Board Chairman, PGA TOUR Commissioner Jay Monahan, shared the news during a global announcement that Presidents Cup will return to Royal Montreal Golf Club in 2024.

Together, the partnership will bring First Tee’s youth development emphasis to strengthen Golf Canada’s junior golf activities – previously conducted under the Future Links brand – that reach kids in schools and at golf facilities. The innovative First Tee curriculum will focus on empowering young people to build their strength of character through the game of golf. Golf Canada will serve as the national headquarters of First Tee – Canada.

“Partnering with First Tee towards the 2021 launch of First Tee – Canada will provide Canadian youth and especially those in underrepresented groups access to affordable and meaningful character education programs through golf,” said Golf Canada CEO Laurence Applebaum. “Golf Canada and the PGA of Canada have developed a strong foundation for junior golf programming over the past twenty plus years through Future Links. We are excited going forward to partner with the globally recognized First Tee brand and work collaboratively with the Golf Canada Foundation to strengthen our youth development activities.”

“Golf Canada has made a significant impact on the growth of the sport in Canada through their multi-faceted junior golf initiatives and was a natural fit for us to partner with the launch of  First Tee – Canada,” said Greg McLaughlin, CEO, First Tee. “Together, we will bring the First Tee youth development program nationwide and build on Golf Canada’s impressive grassroots success with programming that reaches kids via nearly 600 golf facilities and 4,100 participating schools.”

diverse group of golfers walking

The PGA of Canada will play a leading role in the training of coaches who will serve as mentors to the kids and teens in the program. Coaches will help bring the curriculum to life by introducing youth to fun and active experiences that help them build inner strength, self-confidence, and resilience that can carry to everything they do.

“We are proud that PGA of Canada professionals will play an important role in utilizing golf to teach First Tee core values of honesty, integrity, sportsmanship, respect, confidence, responsibility, perseverance, judgement and courtesy,” said Kevin Thistle, CEO of PGA of Canada. “We look forward to supporting the development of youth and junior golfers through the coaching and mentorship of PGA of Canada professionals in alignment with the National Coaching Certification Program.”

first tee coach and participantFirst Tee – Canada will target to launch multiple chapters in 2021 with a growth strategy to establish First Tee chapters in markets across Canada through 2023. The inaugural First Tee – Canada chapter launching in 2021 will be located in Victoria, British Columbia at the Bear Mountain Golf & Tennis Resort Community which is also home to Golf Canada’s National Training Centre. This was made possible by the support of the Matthews and Kusumoto families. Dan Matthews is a global Trustee and a member of the Board of Governors of the First Tee and a member of the Board of Directors of the Golf Canada Foundation.  A First Tee chapter in Quebec will also be launched shortly thereafter, continuing the incredible legacy of past  Presidents Cups. With support from the Presidents Cup, First Tee has successfully launched global chapters in Australia (2019) and Korea (2015).

Through its deep network of donors and trustees, Golf Canada Foundation will be a critical partner in supporting the launch and advancement of First Tee – Canada through its fundraising and philanthropic efforts. Canada’s Provincial Golf Associations will also play a role in the advancement of First Tee – Canada as chapters begin to form in markets across Canada. In addition, Golf Canada will continue to work with the NGCOA Canada (National Golf Course Owner’s Association) and other key industry stakeholders towards a more inclusive golf experience for Canadian youth.

Since its inception in 1997, First Tee has impacted more than 15 million young people through its character-building programs on golf courses, in schools and at youth-serving locations.

The First Tee network has grown to over 150 chapters and more than 1,200 program locations across the United States as well as six international chapters—Australia, Japan, Korea, Mexico, Morocco and Canada—delivering programs that help young people build character and develop life skills through the game of golf. A First Tee chapter out of Vancouver is operating independently out of Vancouver, and previously out of Montreal, prior to the launch of First Tee – Canada.